I've worked with clients from the following sectors:
Travel ǀ hospitality ǀ luxury ǀ food ǀ retail ǀ fashion ǀ beauty ǀ lifestyle ǀ health ǀ parenting ǀ homes & interiors ǀ education ǀ business ǀ charity ǀ construction ǀ real estate ǀ corporate communications ǀ internal communications
CLIENTS
Kempinski
Producing impactful copy for a full website relaunch, planning and writing a carousel of content for the editorial hub, crafting inspirational features for the printed guest magazine and working closely with the marketing team on brand storytelling over the last three years.
American Express
Planning, researching, interviewing and writing inspirational travel features to drive awareness and increase engagement with the Amex Gold card member audience.
NUO hotels
M&S
Producing compelling online copy for NUO Hotel's seasonal campaigns to create desire and drive bookings with their high-end customers.
Collaborating with M&S for more than a decade, on both employee communications and customer catalogues. I was Editor of Your M&S magazine for 65,000 employees and a Copywriter and Editorial Consultant for M&S Home, creating content for their 200-page biannual catalogue, as well as print and digital mini-books for Beauty and Fashion.
Tesco
Cushman & Wakefield
Producing print and digital supplements for Tesco's award-winning Finest brand, including content planning, researching, writing, managing workflow and briefing chefs, designers and photographers.
Copywriting for this global commercial real estate firm, including producing internal communications aligned with the company's strategic goals.
Aggregate Industries
Creating printed magazines and newspapers for staff and stakeholders at this construction material manufacturing company.
Asda
Devising content for Asda's award-winning Good Living magazine, including researching, writing, interviewing and managing schedules.
Lloydspharmacy
Editing Lloydspharmacy's quarterly printed employee magazine, including liaising with the client, managing budgets, commissioning photography, briefing designers and overseeing production.
Petplan
Copywriting for Petplan, including producing features and profiles for their quarterly printed magazine for pet owners and policy holders.
NCT
Editing print magazines, ezines and award-winning apps for the UK’s number one parenting charity, the National Childbirth Trust, over the course of five years.
University of Bedfordshire
Working as an Editor for the University of Bedfordshire to produce prospectuses, magazines, ezines and newspapers for prospective and current students and alumni.
I'VE ALSO
WORKED WITH...
Argos
Boots
Bravissimo
B&Q
Cosmetics International
Currys
DFS
F&F
Greatex Property
Jamie Oliver
Kiddicare
Michelin
SOAS (the School of Oriental and African Studies)
Sports Leaders UK
St Pancras International
I CAN CRAFT CONTENT FOR YOU...
Email: mrsmelaniecoleman@hotmail.com
Phone: +44 7810 644 619